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Privacy Policy

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Accrue Apparel Pvt Ltd, trading as Accrue Apparel Group (“Accrue Apparel”, “we”, “us” or “our”), respects your privacy and is committed to handling personal information responsibly, transparently and securely.
 

This Privacy Policy explains how we collect, use, store and disclose personal information when you visit www.accrueapparel.com.au, submit an enquiry, subscribe to communications or otherwise interact with us.
 

1. Who we are

Accrue Apparel Group provides apparel manufacturing, product development, sourcing, sampling, quality assurance, production management and logistics services to startup and established fashion brands.
 

We operate from Colombo, Sri Lanka and maintain business representation in Sydney, Australia.
 

2. Information we collect

Depending on how you interact with us, we may collect:

  • Your name, job title and company name

  • Your email address, telephone number and business contact details

  • Information submitted through our website’s contact and enquiry forms

  • Newsletter subscription information and communication preferences

  • Information about your apparel requirements, designs, products, quantities, specifications and intended orders

  • Communications exchanged with us by email, telephone, video conference, social media or other channels

  • Technical information such as your IP address, browser type, device type, approximate location, referring website and pages visited

  • Cookie identifiers and website usage information

  • Professional or business information made publicly available through company websites, professional networking platforms, trade directories or reputable business-information providers

  • Any other information that you voluntarily provide to us

Please do not submit sensitive personal information unless it is reasonably necessary and we have requested it.
 

3. How we collect information

We may collect personal information:

  • Directly from you when you contact us

  • When you submit an enquiry or subscription form

  • When you request a quotation, sample, meeting or manufacturing proposal

  • Through emails, telephone calls, meetings and other correspondence

  • Automatically through our website, cookies and related technologies

  • From publicly available professional and business sources

  • From business-information, customer relationship management or sales prospecting platforms, where permitted by applicable law

  • From business partners, referrals, agents and service providers
     

4. Why we use your information

We may use personal information to:

  • Respond to enquiries and requests

  • Understand your apparel manufacturing or sourcing requirements

  • Prepare quotations, proposals and production recommendations

  • Arrange product development, sampling, production and delivery

  • Manage customer, supplier and business relationships

  • Communicate about current or potential projects

  • Provide relevant information about our capabilities and services

  • Send newsletters or business communications where you have consented or where otherwise permitted by law

  • Improve our website, services and customer experience

  • Maintain business and transaction records

  • Prevent fraud, misuse, cybersecurity threats and unauthorised activity

  • Comply with contractual, regulatory, tax, customs and legal obligations

  • Establish, exercise or defend legal claims

We will only use personal information for a purpose that is reasonably connected with why it was collected, unless we have your consent or another lawful basis applies.
 

5. Business development communications

We may contact existing customers, prospective customers and professional business contacts about services that are reasonably relevant to their roles or businesses, where permitted by applicable law.

A verified or publicly available email address does not automatically mean that a person has consented to receive marketing. We take reasonable steps to ensure that our communications are relevant, appropriately targeted and legally permitted.

Our commercial electronic messages will identify Accrue Apparel Group and provide a clear method to unsubscribe.

You may opt out at any time by:

  • Using the unsubscribe link in an email

  • Replying with “unsubscribe”

We will process valid unsubscribe requests as soon as reasonably practicable and in accordance with applicable law.
 

6. Cookies and website technologies

Our website is hosted using Wix and may use cookies and similar technologies necessary for:

  • Website security and operation

  • Remembering user preferences

  • Managing website forms and sessions

  • Understanding website traffic and performance

  • Measuring how visitors interact with the website

Where analytics, advertising or other non-essential cookies are used, we will provide appropriate information and consent options where required by applicable law.

You can control or delete cookies through your browser settings. Disabling certain cookies may affect how parts of the website operate.
 

7. Website analytics

We may use Wix analytics, Google services or similar tools to understand website traffic and improve the website.

These services may collect information such as:

  • Your IP address

  • Device and browser information

  • Approximate geographic location

  • Pages visited

  • Time spent on the website

  • Referring websites

  • Website interactions

Analytics information is generally reviewed in aggregated form. Third-party analytics providers may process information in accordance with their own privacy policies.
 

8. How we disclose information

We may disclose personal information to:

  • Our employees, directors and authorised representatives

  • Manufacturing facilities, suppliers and sourcing partners involved in delivering requested services

  • Quality assurance, testing, inspection, logistics and freight providers

  • Website hosting, cloud storage, email, analytics and IT service providers

  • Customer relationship management and business communication platforms

  • Professional advisers, including accountants, auditors, insurers and lawyers

  • Government agencies, regulators, customs authorities or law-enforcement bodies where required by law

  • A purchaser, successor or adviser in connection with a proposed or completed business restructuring, merger or transfer

We do not sell personal information for monetary compensation.

We require service providers to use information only for authorised purposes and to apply appropriate safeguards.
 

9. International data transfers

Accrue Apparel Group operates internationally. Personal information may be processed or stored in Sri Lanka, Australia or other countries where our service providers, manufacturing partners or technology providers operate.

Some of these countries may have privacy laws that differ from those in your location.

Where required, we take reasonable steps to ensure that overseas recipients handle personal information consistently with applicable privacy and data-protection requirements.
 

10. Data storage and security

We take reasonable administrative, technical and organisational measures to protect personal information against:

  • Loss

  • Misuse

  • Unauthorised access

  • Unauthorised disclosure

  • Alteration

  • Destruction

These measures may include access controls, account authentication, secure cloud services, software updates and limiting access to people who reasonably require the information.

No internet transmission or data-storage system is completely secure. We therefore cannot guarantee absolute security.
 

11. Data retention

We retain personal information only for as long as reasonably necessary to:

  • Respond to enquiries

  • Manage actual or prospective business relationships

  • Perform contracts and deliver services

  • Maintain transaction and production records

  • Meet tax, customs, regulatory and legal obligations

  • Resolve disputes and protect our legal rights

When information is no longer reasonably required, we will take appropriate steps to delete, destroy or de-identify it, subject to legal and operational requirements.

12. Your rights

Depending on the laws applicable to you, you may have the right to:

  • Request access to personal information we hold about you

  • Request correction of inaccurate or incomplete information

  • Request deletion of information where legally available

  • Withdraw consent

  • Object to or restrict certain processing

  • Opt out of direct marketing

  • Ask how your information has been used or disclosed

  • Make a privacy complaint

We may need to verify your identity before processing a request.

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We will respond within a reasonable period and in accordance with applicable law. Some requests may be limited where retaining or processing information is required by law or necessary to protect legal rights.
 

13. Privacy complaints

If you believe that we have mishandled your personal information, please contact us first at:

ian@accrueapparel.com.au

Please provide sufficient information for us to understand and investigate your concern. We will acknowledge and investigate complaints within a reasonable period.

If you are not satisfied with our response, you may have the right to contact the relevant privacy or data-protection regulator, including:

  • The Office of the Australian Information Commissioner, where Australian privacy law applies

  • The Data Protection Authority of Sri Lanka, where Sri Lankan data-protection law applies
     

14. Third-party websites

Our website may contain links to third-party websites, social-media platforms or services.

We are not responsible for the privacy, security or content practices of third parties. You should review their privacy policies before providing personal information.
 

15. Children’s privacy

Our website and services are intended for businesses and business representatives. They are not directed toward children, and we do not knowingly seek to collect personal information from children.

If you believe a child has provided personal information to us without appropriate authorisation, please contact us so we can investigate and take appropriate action.
 

16. Changes to this Privacy Policy

We may update this Privacy Policy when our operations, website, service providers or legal obligations change.

The current version will be published on this page with its effective date. We encourage you to review it periodically.
 

17. Contact us

For questions, requests or complaints concerning this Privacy Policy or our handling of personal information, contact:

Accrue Apparel Group
Accrue Apparel Pvt Ltd
Colombo, Sri Lanka
Sydney, Australia
Email: ian@accrueapparel.com.au
Website: www.accrueapparel.com.au

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